Discover the best cycling gear
Every rider belongs here. Mountain bikes, commuters, ebikes—if it rolls, it rides at Tune-Up. The Exhibitor Village is your hub for the industry's best bikes, gear and accessories, all open to the public for shopping and browsing. Want to test the latest from top brands? Demos are included with your 3-Day, 1-Day or Bike festival pass.
Shop the Exhibitor Village
With over 100 attending brands, the Exhibitor Village is your festival starting point. Test the latest bikes, shop cutting-edge gear, meet top brands and athletes, win free swag and talk shop with fellow riders. The Exhibitor Village is a public zone buzzing with activity, right at the heart of the festival.
Demo your dream ride
Test the latest bikes from top brands right on the trails and pump track at NW Tune-Up. Whether you're shopping for your next ride or just curious what all the hype is about, our demo zone lets you get in the saddle and see for yourself. Demos are available for 3-Day, 1-Day and Bike passholders.
Ride more, drive less
We make it easy to leave the car at home. Free shuttles to Galbraith Mountain trailhead are included with Bike, 1-Day and 3-Day tickets. And secure on-site bike parking is available for all festival ticketholders by donation. Plan ahead and enjoy a smooth, car-free weekend of trails and rides.
2025 BIKE DEMOS
2025 COMPONENTS, ACCESSORIES & MORE
